Al Zajel, June 2012
[...]
Apart from the Environment Agency - Abu Dhabi (EAD), which heads the Bu Tinah Campaign, the duo Khalifa Al Murar and Haakon Rist, both postgraduate students of Faculty of Business and Management, University of Wollongong in Dubai, working closely with EAD in promoting the island as part of their live case studies. The agency is very enthusiastic and supportive about the project and student involvement.
In November 2009, when the students began the project, Bu Tinah was ranked at the bottom of all entries. By December, when they had finished some of their grassroots marketing, the island was heading the entries. [...]
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